I spent 24 years at Accenture. The last eight were in Global HR - building and running transformation programs for one of the most complex workforces on the planet. Then I got laid off in 2024 and decided to build something better.
Now I teach AI to people who are convinced they're not "techy enough" - and I watch them consistently outperform the self-identified technical users. Not because I gave them a certification. Because I gave them permission to start.
The biggest barrier to AI adoption isn't skill. It's the belief that it's a tech tool for tech people. It's not. AI is a language tool on a technology platform - and the people with the deepest communication reps are the ones who should be using it most.
When Anthropic published the prompt structure their engineers use internally, it had ten fields. ROCO collapses them into four. Same coverage. Half the cognitive load.
Who should AI be? A coach, an editor, a strategist. Give it a perspective.
What are you trying to accomplish? The actual goal, not the task.
The messy details. Your audience, your constraints, what to avoid. More is better.
What format do you want back? A paragraph, a table, a script, a pep talk.